Most of the air we consume are indoors where we spend 90% of our lives. Indoor air can contain microscopic particles which are invisible to the human eye. Pollution sources like urban pollution, particulate matter and pollen can enter the home and combine with indoor pollution sources like cleaning products, pet dander and disintegrated faeces, scented candles, indoor paints and cooking fumes. Because modern homes are becoming better sealed to comply with energy efficiency requirements, pollutants can be trapped inside and circulation of airflow can become compromised.

Dyson has released the new Dyson Pure Cool purifying fans, which bring together Dyson’s expertise in airflow, filtration and electronics to tackle the issue of indoor air pollution and purify every corner of the room.

Dyson’s unique approach to purification driven by in-house expertise in electronics, filtration, and airflow.

• Dyson Pure Cool purifying fans reveal the indoor pollution you can’t see – new LCD display reports pollutants in the home in real time, and then react automatically using a unique Dyson algorithm.
• Dyson’s Pure Cool purifying fans feature a 360 degree fully-sealed filter system combining an activated carbon filter to remove gases, and a Glass HEPA filter that captures 99.95% of microscopic allergens and pollutants as small as 0.1 microns.
• Air Multiplier technology and new 350⁰ oscillation project and mix purified air around the whole room to purify every corner. Fan mode and diffused mode deliver year round usage.

The new Dyson Pure Cool purifying fans comes in a large tower format for floor placement, and a small desk format for worktops and floors – automatically purify the whole room properly, capturing gases and 99.95% of ultrafine particles as small as 0.1 microns.

Engineered for real homes, Dyson purifying fans are designed to work to bring you comfort and technology that ensures exceptional performance. Dyson fans are tested using a laboratory method called ‘Clean Air Delivery Rate’.

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The new machines come with full Over the Air Update Capability (OTA) which enables Dyson owners to continue to get the updates on Dyson software even after purchasing the machine.

Dyson Link app is available for iOS and Android users. It lets you to track indoor and outdoor pollution, temperature and humidity levels. You can also use it to control your machine and see how many hours of filter life you have left.